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Far From Over: The Horrific Legacy of Menthol Cigarette Marketing to Black Communities, co-hosted by the National Medical Association
Recorded from "Far From Over: The Horrific Legacy of Menthol Cigarette Marketing to Black Communities, co-hosted by the National Medical Association" (MMC24004B) and presented live August 8, 2023. (Course #MED26021D)
 

Far from Over: The Horrific Legacy of Menthol
Cigarette Marketing to Black Communities
co-hosted by the National Medical Association

 presented by:

Carol McGruder
Co-founding member and Co-chairperson of the African American Tobacco Control Leadership Counctil (AATCLC)
San Francisco, CA		Joy D. Calloway, MBA, MHSA
Executive Director, National Medical Association
Silver Spring, MD		James F.
Tips from Former Smokers® campaign participant

The Smoking Cessation Leadership Center (SCLC) hosted this webinar onAugust 8, 2023 at 1:00 pm ET (75 minutes). You may claim CE/CME credit after viewing the recorded webinar. 

Educational Goals

Cessation efforts aimed at helping African American can no longer be taught/counseled as a neutral health intervention that waits passively until the patient is ready to set a quit date.  Cessation counselors, people who smoke, and the broader community must understand the historical and political context of the tobacco epidemic and how to incorporate these issues into cessation efforts.

 Attendees will have a better understanding of the pernicious racist targeting of African Americans with mentholated tobacco products.  They will be able to incorporate and address these issues into cessation counseling.  Hopefully attendees will advocate for more resources and innovation in cessation treatment and methodology.

 

Learning Objectives

At the end of this activity, the participant should be able to:

  1. Describe three ways the Tobacco Industry has and continues to perniciously target the African American community.
  2. Explain why 'Assertive Cessation' is critical to moving our movement forward.
  3. Explain and appreciate the alignment of the mission of the National Medical Association with the goals and objectives of this and other tobacco cessation/menthol harm awareness initiatives
  4. Describe the personal experience and motivators to quit smoking from a person who used to smoke to inspire people who smoke to quit.
 
Topics
This 75-minute webinar will address the following high-level topics. (More details can be found in the downloadable syllabus.)

  1. Cessation for African Americans should include a health equity/social justice framework.
  2. Cessation should not be a neutral health intervention - it must be "assertive."

How to Participate and Earn CE/CME Credit

The estimated time to complete this activity is 75 minutes, which is equivalent to 1.25 credits. Participants should view the recorded webinar (streaming or downloading the .mp4 file), answer the multiple-choice test questions, and complete the evaluation form online to receive a certificate. 

You must receive a score of 80% or better to earn a certificate. You will have an unlimited number of attempts to successfully complete the post-test.  Your certificate will be available immediately for print or download upon completion of the entire activity.

The fee to register for and claim CE/CME credit is $50

For a limited time, use discount code CADPH23 to receive free CE credit, courtesy of the Smoking Cessation Leadership Center.


Cancellations and Refunds: Cancellations should be made in writing within 7 days of enrollment. Refunds will only be made in the event that technical difficulties prevent completion of the activity, or if no interaction with the material occurred because of inadvertent or mistaken enrollment, or expiration of the activity before the learner had the opportunity to complete it fully. Fees can be transferred to another activity in the case of mistaken enrollment.

Certification: Begins: July 1, 2023; Expires: June 30, 2026

Special Needs or Other Concerns: If you require any special accommodations for a disability which creates a hardship to participating in this activity, or you have questions or concerns about this course, please contact the Office of CME. (Additional contact information is below.)
 
Accreditations
In support of improving patient care, the University of California, San Francisco is jointly accredited by the Accreditation Council for Continuing Medical Education (ACCME), the Accreditation Council for Pharmacy Education (ACPE), and the American Nurses Credentialing Center (ANCC), to provide continuing education for the healthcare team. 

Physicians: UCSF designates this enduring material for a maximum of 1.25 AMA PRA Category 1 Credit™.  Physicians should claim only the credit commensurate with the extent of their participation in the activity.

Nurse Practitioners and Registered Nurses: For the purpose of recertification, the American Nurses Credentialing Center accepts AMA PRA Category 1 Credit™ issued by organizations accredited by the ACCME.

Physician Assistants: The National Commission on Certification of Physician Assistants (NCCPA) states that the AMA PRA Category 1 Credits™ are acceptable for continuing medical education requirements for recertification.

California Pharmacists: The California Board of Pharmacy accepts as continuing professional education those courses that meet the standard of relevance to pharmacy practice and have been approved for AMA PRA Category 1 Credit™. If you are a pharmacist in another state, you should check with your state board for approval of this credit.

California Psychologists: This educational activity is recognized by the California Board of Psychology as meeting the continuing education requirements toward license renewal for California psychologists. Psychologists are responsible for reporting their own attendance to the California Board of Psychology. Psychologists from other states should check with their respective licensing boards.

California Behavioral Science Professionals: The University of California, San Francisco School of Medicine (UCSF) is approved by the California Association of Marriage and Family Therapists to sponsor continuing education for Licensed Clinical Social Workers (LCSW), Licensed Clinical Marriage and Family Therapists (LMFT), Licensed Professional Clinical Counselor (LPCC) and Licensed Educational Psychologists (LEP). UCSF maintains responsibility for this program/course and its content. This course meets the qualifications for 1.25 hours of continuing education credit for LMFT's, LCSW's, LPCC's and/or LEP's as required by the California Board of Behavioral Sciences. Provider #64239.  

California Addiction Professionals:
The UCSF Office of Continuing Medical Education is accredited by the California Consortium of Addiction Professional and Programs (CCAPP) to provide continuing education credit for California Addiction Counselors. UCSF designates this live activity, for a maximum of 1.25 CCAPP credits. Addiction counselors should claim only the credit commensurate with the extent of their participation in the activity. Provider number: 7-20-322-0724.

Disclosure
This UCSF CME activity was planned and developed to uphold academic standards to ensure balance, independence, objectivity, and scientific rigor; adhere to requirements to protect health information under the Health Insurance Portability and Accountability Act of 1996 (HIPAA); and include a mechanism to inform learners when unapproved or unlabeled uses of therapeutic products or agents are discussed or referenced.

All planning committee members and reviewers have disclosed they have no relevant financial relationships to disclose with ineligible companies whose primary business is producing, marketing, selling, re-selling, or distributing healthcare products used by or on patients.

Catherine Bonniot
Anita Browning
Christine Cheng
Brian Clark
 
Jennifer Matekuare
Ma Krisanta Pamatmat, MPH
Jessica Safier, MA
Maya Vijayaraghavan, MD, MAS

The speakers have also reported no financial relationships with ineligible companies relevant to this activity.




Supplemental Material

Cultural and Linguistic Competency Resources  

UC Online Privacy Policy

Office of CME Ethics Policy
No instructor or facilitator is permitted to promote or advocate for a single modality of treatment that is discriminatory or likely to harm clients, based upon current, accepted standards of practice. All CAMFT-certified education must provide training on how to treat all clients in an ethically and clinically sound manner.
 
* An Adobe Acrobat reader is required to view or print portable document formats (PDF).

 





UCSF School of Medicine
Office of Continuing Medical Education
Box 0742
490 Illinois Street, Floor 7
San Francisco, CA  94143

info@ocme.ucsf.edu
Phone: (415) 476-4251 • Fax: (415) 476-0318
cme.ucsf.edu

 
Type:     Internet Activity (Enduring Material)
4 Registered Users
Credits
1.25 Clock Hours, 0.13 CEU> Non-Accredited
1.25 Credits, 1.25 Contact Hours> Accreditation Council for Continuing Medical Education> AMA PRA Category 1 Credit™
1.25 Credits, 1.25 Clock Hours> California Consortium of Addiction Programs and Professionals> Addiction Professional Credit
1.25 Credits, 1.25 Contact Hours> California Association of Marriage and Family Therapists> MFT/LCSW/LEP Credit


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